Uniqlo, the Japanese fashion giant, files lawsuit against its Chinese competitor, Shein, over the production of imitation bags that closely resemble Uniqlo’s popular crossbody pouch known as the “Mary Poppins carryall.” This compact yet versatile bag has gained immense popularity on social media platforms.
According to the report of ABS-CBN News, the lawsuit, filed in Japan against Shein Japan and two of its subsidiaries, seeks an immediate halt to the sale of these imitation products and demands compensation for damages incurred, according to Uniqlo’s statement.
Legal Battles for Shein
Uniqlo’s Round Mini Shoulder Bag, priced at $19.90 in the United States, has reportedly become the company’s best-selling bag, often selling out due to high demand.
Shein, founded in 2008 in China and headquartered in Singapore, has rapidly expanded its presence in the global fast fashion market by targeting young consumers through social media. The company was valued at $66 billion in the previous year, with reported revenues exceeding $23 billion. It is also considering a significant initial public offering (IPO) in New York, potentially taking place this year, as reported by the Wall Street Journal in November.
However, Shein has faced criticism and allegations of exploiting unpaid labor, concealing production processes, and promoting overconsumption, leading to concerns raised by environmental and human rights activists.
In a separate case, Chinese-owned online retailer Temu recently filed a lawsuit against Shein in a US court, accusing the company of using “mafia-style” intimidation tactics to maintain its dominance in the local market.
As of the time of this report, Shein Japan has not provided a comment regarding the lawsuit.